AVANTI – LIBERATE POTENTIAL
–––––––––––––––––––––––––––
The challenge
To help satellite communications company Avanti stand out in a cluttered market.
While their competitors focus on the 'metal in the sky', we focused on those who really benefit - the people on the ground. Using this insight, we created a whole new purpose and story, delivering a new brand identity, values and comms - all in just three weeks.
–––––––––––––––––––
#Repositioning #TTL
–––––––––––––––––––––––––––
The challenge
To help satellite communications company Avanti stand out in a cluttered market.
While their competitors focus on the 'metal in the sky', we focused on those who really benefit - the people on the ground. Using this insight, we created a whole new purpose and story, delivering a new brand identity, values and comms - all in just three weeks.
–––––––––––––––––––
#Repositioning #TTL
ATL
SOCIAL
BTL
–––––––––––––––––––––––––––