THE SUN – PROVE YOURSELF. CONQUER EUROPE
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The challenge
To launch Dream Team Europe, The Sun’s bigger, sexier spin on their hugely popular Dream Team fantasy football game.

Our ‘Prove yourself. Conquer Europe’ campaign championed the breadth of world class players available for selection from the Champions League and Europa Cup while challenging aspiring armchair managers to do what Wenger hasn’t and conquer Europe.

Day One of the campaign alone saw 12,000 new players register.
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